New Approaches on Ecommerce Customer Service
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Exceptional customer service is critical in e-commerce. Surveys show that customer experience highly affect purchases. 70% of buying experiences are based on how the customers feel they are being treated. The impact is so high that 91% of unhappy customers will not willingly do business with the company again.
Feedback and Personalization.
Customers appreciate a good service, which is an essential part of ecommerce businesses. Customers who do not get the service they would prefer can just move onto to another store. A core ingredient to success is making easy for customers to give feedback and tell the company about the problems they are having. A competent service and personalization are the most valued features on customer experiences.
Real-Time Communications.
A great option to small companies is Web Real-Time communications (WebRTC) technology. It allows, for instance, live chat, voice or video calling, file sharing or video recording. Small companies can enhance their customer services and differentiate themselves from large competition. RTC is easy to use and advantages it offers makes it worth. WebRTC can help to improve marketing strategies, customer retention and raise awareness for your brand.
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